Market Research Resources

Best-of-breed hosted predictive dialer with CATI integrations

From time to time we are asked to outline the advanced functionality that Sytel produces for particular market segments such as Market Research.

Browse through the more technical aspects of our products, the advanced functions they are capable of and how Softdial Contact Center™ (SCC) integrates with popular Market Research applications below.

Market Research Resources- Introduction to Sytel

Introduction To Sytel

Supplying best-of-breed software components & full-service solutions in over 50 countries for over 20 years.
Market Research Resources - Hosted Market Research

Hosted Market Research

Complete hosted solutions which are flexible, powerful, simple to use, easy to integrate & competitively priced.
Centralised Global Solution for Market Research

Centralised Global Solution for Market Research (PDF)

Sytel has long been the leading contact center vendor for market research.
Market Research Resources - Sytel Dialer Solutions

Dialer Solutions for Market Research

Open robust APIs, industry standard high quality components, 3rd party CATI software integration experts.

Market Research Resources - Predictive Dialing

Predictive Dialing

Sytel’s unique simulation approach achieves optimal predictive performance & avoids unacceptable nuisance calls.
Market Research Resources - Intelligent IVR

Intelligent IVR

Selecting questions dynamically & supporting complex logic for speed & consistency.
Low-Cost Interviewer Station for Market Research

Low-Cost Interviewer Station

A low-cost, easy to deploy, solution for providing work stations for market research interviewers.
Nebu CATI Integration

Nebu CATI Integration

A software-only dialer fully integrated with Nebu® CATI.
Nipo CATI Integration

Nipo CATI Integration

A software-only dialer fully integrated with Nipo® CATI.
Confirmit CATI Integration

Confirmit CATI Integration

A software-only dialer fully integrated with Confirmit® CATI.
Unicom Intelligence (SSPS) Integration

Unicom Intelligence (SSPS) Integration

The only software-only dialer integrated with Unicom Intelligence®.

See also …

Market Research

Best-of-breed predictive dialing with CATI integration

CATI Interviewers Working from Home

Working remotely has been a straightforward transition for Sytel’s market research customers

Case Studies & Blogs

More resources related to Market Research

What We Offer

Sytel Limited develops and supplies Softdial Contact Center® (SCC), offering multimedia, multichannel, fully blended cloud contact center solutions, for quick and easy deployment by partners offering CCaaS or enterprise users. All Sytel cloud components are secure, resilient and scale seamlessly from 10 agents to 10,000+, whether local, mobile or remote.

  • Flexible Contact Center Platform

    Softdial Contact Center™ – tightly integrated modules, designed to deliver at scale

  • Contact Center as a Service (CCaaS)

    Partners can run a functionally rich and flexible contact center stack in the cloud

  • Blended Media Desktop

    Fully customisable, multi-channel, multi-session workspace

  • Work Anywhere

    Browser-based tools, no software installation required

  • Cloud Or On-Premise, Multi-Tenant

    Scalable, resilient, secure, proven

  • Customise, Localise, White Label

    Design all user interfaces to individual requirements

  • Integration Via APIs

    ‘Swap out’ components and integrate with 3rd party apps

  • World Class Development

    Continuous evolution pushing technical boundaries


Softdial Contact Center™ (SCC) is designed to be flexible, extensible and scalable, integrating with any legacy equipment, and meeting the most complex of requirements.

  • All Media Types

    Voice, chat, email, social, etc – fully integrated and blended

  • Agent Multi-Tasking

    Work with multiple live contact sessions of any media type

  • Dynamic Workforce Management

    Automated, ‘best available’ decisions to manage agents & balance work load, across all media types

  • Predictive Dialing

    Best-of-breed performance under compliance

  • Optimised Inbound Routing

    Smart rules and ‘best-available’ decisions to drive great customer service

  • Agent Scripts

    Help agents achieve and maintain excellence

  • Voice and Screen Recording

    See and hear exactly how agents are interacting

  • Analytics and Data Feeds

    Measure and evaluate performance at every level

  • IVR, Bots & Conversational AI

    Design effective automated flows or integrate with 3rd party providers

  • Customer Journey Tracking

    Stored customer contact history, to aid routing and add context to conversations


A complete suite of tools, with unique flexibility to extend and swap out modules to deliver a tailored contact center solution for any environment

  • Softdial One™

    Highly flexible unified web UI for agents, supervisors and administrators

  • Softdial Scripter™

    Create complex process flow scripts for agents, IVR, chatbots and other applications

  • Sytel AI Dialer™

    Best-of-breed predictive dialer; maximum performance under any compliance rules

  • Softdial Pathfinder™

    Precise routing rules for ‘best available’ connection

  • Softdial Media Server™

    Core telephony functions to manage all inbound/ outbound SIP calls

  • Softdial Reporter™ 5

    Fully customisable performance stats, charts and reports, across all channels

  • Softdial Publisher™

    Comprehensive data output to build your own reports

  • Softdial Recording Monitor™

    Audio and screen recording of agent activity to ensure the highest standards

  • Softdial Campaign Manager™

    Comprehensive configuration and control for outbound campaigns

  • Softdial Repository™

    Central storage and configuration of common resources

  • Sytel Global Compliance™

    Flexible ‘no contact’ rules to protect contact center and consumer


Performance and efficiency for a wide range of business applications

  • Customer Service

    Connect quickly to well equipped agents

  • Sales & Telemarketing

    Maximise agent productivity with best-of-breed predictive dialing

  • Healthcare

    Secure, highly-configurable multichannel communications for excellence in patient care

  • Market Research

    Best-of-breed predictive dialing with CATI integration

  • Collections

    Automated inbound/ outbound blending integrated with any debt management app