Softdial Media Server™

Core telephony functions to manage all inbound/outbound SIP calls

At a Glance

Softdial Media Server™

Highly flexible SIP server

Softdial Media Server™

Highly flexible SIP server

Softdial Media Server™

Centrally manage multiple connections to carriers

Softdial Media Server™

Automate the contact centre by connecting to speech recognition systems

Softdial Media Server™

Resilient and scalable using clusters

Softdial Media Server™

Connect to UC or PBX platforms to link to existing voice systems

Softdial Media Server™

Connect to agents anywhere they have an Internet connection using WebRTC

About Softdial Media Server™

Softdial Media Server provides telephony services for Sytel’s Softdial Contact Center™ (SCC) suite, securely connecting to telephony carriers for phone calls, interfacing with 3rd party telephony equipment such as Unified Communications systems and providing voice connectivity to agents, wherever they may be.

Media server roles

The Media Server is a multi-role component that provides scalability and resilience, and is managed via a simple user interface or through an API. It provides opportunities for:

  • cost savings through automation and connection to speech recognition systems
  • least cost routing by allowing connection to multiple telephony carriers
  • easy integration with existing system – it can be connected to existing telephony infrastructure
  • connecting to users wherever they may be located, securely, over the internet.



Environmental failures are a fact of life and the contact centre infrastructure needs to be able to counteract this. SCC Media Servers can be joined in a cluster to create a redundant solution. If a node in the cluster fails, calls will thereafter pass through the surviving nodes allowing the operation to continue as usual.


Sudden increases in traffic can easily be accommodated. Auto-deployment of SCC components combined with auto-scaling allows additional Media Server nodes to be added to a cluster dynamically if the system needs to be scaled up due to call volume.


Using speech recognition, simple tasks can be automated keeping agents focused on more profitable activities. Media Server can be connected to speech recognition solutions, both those using the industry-standard MRCP protocol, such as Nuance, and non-MRCP supporting speech solutions such as Google Speech.

Clustering of Media Servers with connection to Speech Service
Clustering of Media Servers with connection to Speech Service

Centralised control of telephony routes

Connecting to multiple telephony carriers – potentially across multiple regions or countries offers the means to shop around for the best service and keep call costs low. Media Server permits unlimited secure connections to VoIP carriers. Media Server nodes can also be located within individual countries to permit local breakout.

Connect to existing infrastructure

SCC can be incorporated to enhance existing telephony solutions. Media Server can easily connect to existing voice equipment such as UC (Unified Communications) or PBXs allowing organisations to continue utilising existing telephony investments while adding the full suite of benefits that SCC provides.

Connect to agents – anywhere

Encryption for WebRTC and physical phones is included as standard with Media Server. Desk phones can be connected to Media Server over the Internet and the browser-based WebRTC phone gets agents connected and working productively with nothing more than a web browser and a headset.

Cluster of Media Servers with connection to PBX and Unified Communications platforms
Cluster of Media Servers with connection to PBX and Unified Communications platforms

Learn more about SCC’s modules:

Latest posts

Intraday Automation – Real-Time Workforce Management

Intraday Automation – Real-Time Workforce Management

Real-Time Automation for Workforce Management (WFM)

Real-Time Automation for Workforce Management (WFM)

AI and Automation in the Contact Center – Part 2

AI and Automation in the Contact Center – Part 2

AI and Automation in the Contact Center – Part 1

AI and Automation in the Contact Center – Part 1

Predictive Dialing and Cell Phones – A Way Forward

Predictive Dialing and Cell Phones – A Way Forward

Predictive Dialing and Vendors

Predictive Dialing and Vendors

What We Offer

Sytel Limited develops and supplies Softdial Contact Center® (SCC) - multimedia, multichannel, fully blended cloud contact center solutions.

Available by subscription as CCaaS, fully managed and supported by Sytel, or for quick and easy deployment by partners and enterprise users.

All Sytel cloud components are secure, resilient and scale seamlessly from 10 agents to 10,000+, whether local, mobile or remote.

Flexible Contact Center Software

Softdial Contact Center™ - rich functionality, all-in-one, designed to deliver at scale
  • Contact Center as a Service (CCaaS)

    CCaaS for subscribers - global service​, with no upfront costs

  • Contact Center Platform – CCaaS Partners

    Build your own CCaaS business using the power and flexibility of Sytel software

  • Contact Center Platform – Enterprise

    High performance platform to drive contact center productivity – cloud, on-premise or hybrid

Blended Media Desktop

Fully customisable, multi-channel, multi-session workspace

Work Anywhere

Browser-based tools, no software installation required

Customise, Localise, White Label

Design all user interfaces to individual requirements

Integration via APIs

‘Swap out’ components and integrate with 3rd party apps

World Class Development

Continuous evolution pushing technical boundaries


Softdial Contact Center™ (SCC) is designed to be flexible, extensible and scalable, integrating with any legacy equipment, and meeting the most complex of requirements.

All Media Channels

Voice, chat, email, social, etc - fully integrated and blended

Agent Multi-Tasking

Work with multiple live contact sessions of any media channel

Dynamic Workforce Management

Automated, ‘best available’ decisions to manage agents and balance work load, across all media channels

Predictive Dialing

Best-of-breed performance under compliance

Optimised Inbound Routing

Smart rules and 'best-available' decisions to drive great customer service

Agent Scripts

Help agents achieve and maintain excellence

Voice and Screen Recording

See and hear exactly how agents are interacting

Analytics and Data Feeds

Measure and evaluate performance at every level

IVR, Bots & Conversational AI

Design effective automated flows or integrate with 3rd party providers

Customer Journey Tracking

Stored customer contact history, to aid routing and add context to conversations


Drive operational efficiency, increase customer satisfaction & improve agent performance

Softdial One™

Highly flexible unified web UI for agents, supervisors and administrators

Softdial Scripter™

Create complex process flow scripts for agents, IVR, chatbots and other applications

Sytel AI Dialer™

Maximum predictive dialing performance, under any compliance rules

Softdial Pathfinder™

Precise routing rules for ‘best available’ connection

Softdial Media Server™

Core telephony functions to manage all inbound/outbound SIP calls

Softdial Reporter™ 5

Fully customisable performance stats, charts and reports, across all channels

Softdial Publisher™

Comprehensive data output to build your own reports

Softdial Recording Monitor™

Audio and screen recording of agent activity to ensure the highest standards

Softdial Campaign Manager™

Automation to optimise any outreach strategy

Softdial Repository™

Central storage and configuration of common resources

Sytel Global Compliance™

Flexible ‘no contact’ rules to protect contact center and consumer


Performance and efficiency for a wide range of business applications

By Business Type


A full featured contact center software solution, designed for optimum performance at scale

Small/ Medium Business

Options for SMBs to subscribe to our full-featured cloud service managed and hosted by either one of our partners or by Sytel themselves

By Industry

Customer Service

Connect quickly to well equipped agents

Market Research

Best-of-breed predictive dialing with CATI integration

Debt Collection

Automated inbound/ outbound blending integrated with any debt management app

Sales & Telemarketing

Maximise agent productivity with best-of-breed predictive dialing


Secure, highly-configurable multichannel communications for excellence in patient care