About

Pioneering innovative software solutions since 1994

About Sytel

Sytel is a privately-owned and funded software development house, established in 1994, which develops and supplies its flagship contact center platform Softdial Contact Center™ (SCC) via a network of partners, who work with our product in a variety of ways. SCC is currently powering communications in over 50 countries.

From its headquarters in Aylesbury, UK, Sytel is led by founder and CEO Michael McKinlay, alongside a team of contact center industry experts.

Sytel does not rely on venture capital. Because it is free from meeting the quarterly requirements of investors, Sytel has scope to take on, and meet, the big challenges of a rapidly changing industry.

Company history

Sytel Limited was founded in 1994 by CEO Michael McKinlay. He set out, with an elite team of programmers, to craft the world’s best predictive dialer, employing an advanced contact center simulation technique to achieve high performance predictive dialing under compliant conditions. From the 2000s to the present, as an OEM module, the Sytel dialer is driving the outbound solutions of a number of well-known contact center brands.

As an expert in predictive dialing, Michael has given a lead in markets all over the world on responsible dialing practices and has advised and mentored many of the marketing and telecommunications regulators around the world.

As the needs of the contact center broadened, while maintaining its reputation as an OEM supplier, Sytel widened the scope of its flagship product Softdial Contact Center™ (SCC) to include inbound and outbound communications, management and agent applications, and email, chat, SMS, and other media channels.

Sytel saw the rise of the cloud SaaS market coming, and re-engineered SCC from the ground up to operate effectively in a distributed, cloud environment, with all modules offering multi-tenant capabilities for hosting partners.

As well delivering via partners, Sytel offers CCaaS direct to subscribers as Softdial Cloud™, giving access to the full range of SCC functionality.

Learn more about the Design and Evolution of SCC >>

Philosophy of software development

Sytel practices proactive development; thinking, planning and acting ahead, reaching well beyond expressed market requirements to think through the next best thing(s), that if realised, will lead to delighted customers. This approach allows our products to be adapted and sometimes reengineered to meet the challenges that we suspect, or know, lie ahead – for instance the rise of SIP-based voice communication, and the hosted/ cloud delivery model.

Key philosophies behind SCC are that it can be extended and adapted to meet a diversity of business needs, and interwork seamlessly with surrounding applications and infrastructures SCC therefore offers:

  • a wide range of configuration and customisation tools
  • a comprehensive set of published APIs.

Sytel aims to hire and retain the most skilled and experienced software developers, working from our UK headquarters, and remotely around the world. Sytel’s research and development teams are highly skilled and with over 180 man years of contact center industry experience between them, are constantly pioneering technically advanced solutions for the contact center environment.